"Here’s what they’re going to get: Tweets, retweets, hashtags, status updates, Flickr streams, blog posts, wall posts, Tumblr reblogs, YouTube videos, #FollowFridays, and maybe even some attention from the MSM. Smart. Very, very smart."
“Viral marketing” always makes me think of venereal diseases. Stoppit.
"Summering in the Hamptons, I went for the stroll down the beach one night and came across a bonfire crawling with sporting students from Princeton. One of the young gentlemen stopped me and asked me if I was in Kappa Delta Rho; he thought I was a student! “Bonfire."
"So the company will run an edited version, the racier cut will be an online smash, the new perfume gets a ton of free media, and Eva Mendes can raise her asking price for her next film ever so slightly. It’s all quite repetitive, isn’t it?"